Hospitality

Hospitality & Event Opportunities

Overview

Road America is a year-round venue that offers a variety of permanent structures and fully customizable, temporary chalets for 20 to 2,000+ guests. The 640-acre, park-like grounds located midway between Milwaukee and Green Bay in beautiful Elkhart Lake, Wisconsin, provides stunning scenery with an abundance of open space. Road America is the ideal location to entertain your guests and the perfect backdrop for special event photography. 

Road America is able to assist with custom gourmet catering, fine furnishings, private portable restrooms, climate control and so much more!

The staff of Road America is ready to offer you and your guests a memorable experience. Consider Road America hospitality for: 

  • Corporate Meetings
  • Employee & Client Appreciation
  • Family Reunions
  • Wedding Ceremonies & Dinners
  • Memorials & Celebration of Life Ceremonies

And, of course, racing events! Road America offers a wide variety of special event spaces. Options include private use of guest suites in the VIP Tower, private trackside chalets, or rent one of our permanent buildings to host your event. We can accommodate your event needs. Plan early as pricing for food and beverage as well as for temporary structures may increase within two weeks of the event.

Hospitality Overview
IMSA Hospitality
Chalet Hospitality
2024 VIP Experience
2024 VIP Tower
2024 Wedding Package
2024 GT World Challenge

Group Ticket Discounts

Road America offers Group Ticket Discounts, plus youth 16 and under receive free general admission entry to all public race events with paying adult. Road America group ticket packages are perfect for company picnics, corporate outings, family reunions and more!

We offer:

  • 10% for 20-49 tickets
  • 15% for 50-99 tickets
  • 20% for 100+ tickets

Tufte Center

The Tufte Center at Road America, named after Clif Tufte, the founder of Road America, is the jewel of the Road America property. This 300-seat special event space is a purpose-built, air-conditioned space located in the center of the property. The Tufte Center at Road America is ideal for off-site meetings, group breakfast, lunch and dinner events, wedding receptions, sponsor entertainment, and more. Rental of the Tufte Center includes an adjacent patio for indoor/outdoor entertaining. Road America has what you need to make your event a roaring success!

Road America is a one-stop-shop event venue with plenty of parking, on-site lodging or within close proximity, recommended catering partners and plenty of on-track entertainment that makes meeting and event planning practically effortless. From the downtown beauty of nearby Elkhart Lake to the luxurious and distinctive conference and convention hotels, our exciting attractions fit the mood and objective of any event, and any budget.

Hospitality Packages

Hospitality Overview
IMSA Hospitality
Chalet Hospitality

2024 VIP Tower
2024 Wedding Package
2024 GT World Challenge

*Ticket discounts available for Private Chalet Hospitality Rentals.

Hospitality Inquiries

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